Fire Relief

Fundraising

Responding to Calamity

Background
Napa Valley endured two major wildfire events one month apart in 2020. In the face of such disaster, the Napa Valley Community Foundation responded by granting nearly $2-million for food, shelter, emergency health services, and other support for people who lost homes, jobs, and hope.

Challenge
As part of their campaign to replenish and grow their Disaster Relief Fund, Napa Valley Community Foundation asked us to create a short film to visualize the enormity of the situation and to highlight the heroic work being performed by first responders.

Result
Utilizing a simple approach, we wove together a visual account of the fires’ devastation and some of the frontline relief efforts in an appeal to potential donors. The film is featured on the Community Foundation’s website and spread on their social media channels.

Our Client

Napa Valley Community Foundation

Our Role

Content Strategy
Post-Production

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